If you follow tennis, you’ve probably felt the buzz around this year’s Grand Slam season. Wimbledon delivered a surprise that still has fans talking, and the women’s game is seeing some serious money moves. Let’s break down what happened on the grass courts and who’s cashing in the most off the court.
Everyone expected the top seeds to cruise through the early rounds, but ninth‑seed Daniil Medvedev got knocked out in the first round by unseeded Benjamin Bonzi. Bonzi won in four sets, ending Medvedev’s hopes for a deep run at SW19. The win was more than just an upset – it highlighted how quickly form can shift on grass, where a powerful serve and quick footwork matter more than baseline endurance.
Bonzi’s aggressive play, especially his big forehand, caught Medvedev off guard. The Frenchman’s ability to finish points early forced Medvedev into long rallies he wasn’t used to. For fans, the match felt like a reminder that Grand Slam titles are never guaranteed, no matter the ranking.
Beyond the headline, the early exit reshaped the tournament draw. Players in Medvedev’s section now have a clearer path to the quarter‑finals, and the excitement is building around who can capitalize on the opening. Keep an eye on the next rounds – every match could throw another surprise.
While the men’s side saw a classic underdog story, the women’s tour is busy with big earnings. Serena Williams still tops the list with an estimated net worth of $300‑$350 million, thanks to endorsements, investments, and her own brand work. She remains a global icon even after stepping back from full‑time competition.
Jessica Pegula sits comfortably in second place. Her family’s wealth and smart business moves have turned her into one of the richest players on tour. Pegula’s marketability grew after recent strong Grand Slam performances, adding lucrative sponsorship deals to her portfolio.
Coco Gauff, only 22, is climbing fast. Her recent tournament wins and a growing social media presence have attracted high‑paying contracts with fashion and sports brands. By the end of 2025, analysts expect her earnings to break past $50 million.
Iga Świątek, the Polish powerhouse, saw a spike in income after her 2025 season. Winning multiple titles and consistently ranking in the top five has drawn major shoe and apparel endorsements, pushing her earnings close to Gauff’s.
Naomi Osaka rounds out the top five. Although she stepped away for a break, her off‑court deals — especially in tech and beauty — keep her near the top of the wealth list. Osaka’s brand power shows that success isn’t limited to on‑court wins.
What this means for fans is simple: the women’s game isn’t just about rankings, it’s also about brand power. Players who combine strong performance with smart business moves are the ones who dominate the earnings chart.
Both the Wimbledon upset and the rise of female tennis earners illustrate how dynamic the Grand Slam season can be. Whether you’re tracking match scores or following player endorsements, there’s plenty to keep you hooked until the next round rolls around.
Stay tuned to Global Entertainment Hub for live updates, in‑depth analyses, and all the behind‑the‑scenes stories that make the Grand Slam world so exciting.